Icebreaker Touch Zone

Icebreaker Touch Zone

 

The brief was to create a POS counter display to demonstrate the four stages of Merino processing. Use natural products where possible and make the unit able to flat pack to allow exporting around the Northern Hemisphere.

We designed the manufacturing concept to allow these units to interlock into each other. Printed directly onto plywood and CNC cut out with notches to allow the interlocking and be able to get flat packed. White ink was incorporated to allow a rich vibrant image.

Produced in 8 different languages logistics and dispatch were closely managed to ensure a smooth export.

 

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